Includes bibliographical references (pages 265-272) and index
The chief marketing officer of the Monitor Group, an international strategy advisory firm, reveals the secrets of Alexander the Great--history's greatest military strategist--drawing out the lessons of Alexander's life and showing how they can be applied in today's business environment
Ch. 1. In the Presence of Greatness -- Ch. 2. The Dawn of Strategy -- Ch. 3. The Men Who Could Be King -- Ch. 4. Setting the Tone of His Reign -- Ch. 5. Sacred Cows, Gilded Shields, and a Turk's-head Knot -- Ch. 6. Seven Distinct Leadership Styles -- Ch. 7. A Global Strategy to Unify the World -- Ch. 8. "Teeth Versus Tail" -- Logistics Strategy -- Ch. 9. The Art of Deceptive Strategy -- Ch. 10. Alexander's Death -- and Legacy
Notes
Includes bibliographical references (p. 265-285) and index.